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Easy way to Improve Your Referral revenue
03-31-2007, 04:34 AM
Post: #1
Easy way to Improve Your Referral revenue
When DreamHost announced several new Referral linking features for referring people to DreamHost I began to experiment to see how much control I could have over the custom link.

I used WireShark to capture the HTTP communication and after much trial and error I came up with a really effective linking strategy that has already given me 5+ referrals where before I was getting none.

Truthfully I was kind of suspicious about not having any referrals, so I wanted to make sure my promo-codes and affiliate links were sticking.

You can see the full write-up about using this new linking method at Multiply Your DreamHost Referrals

Basically I came up with three different methods to utilize the new url I came up with, and the result of a user clicking on that referral link is exponentially more rewarding.

htaccess // New Code Multiplies Your Referrals!
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03-31-2007, 06:29 AM
Post: #2
Easy way to Improve Your Referral revenue
Thanks, seems like a good idea and easy to do.

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03-31-2007, 07:00 AM
Post: #3
Easy way to Improve Your Referral revenue
I think the pipeline to prefill the promote code is quite enough.

PromoCode FULL_97_OFF <-click prefilled = host 1 yr for $22.4 ; LIFE_IP_67_OFF = 2 yrs + IP for $123.8
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03-31-2007, 07:29 AM
Post: #4
Easy way to Improve Your Referral revenue
Maybe its good enough, but I'm not trying to do that, I'm trying to max the capabilities out and measure my success.

Any suggestions

htaccess // New Code Multiplies Your Referrals!
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03-31-2007, 07:44 AM
Post: #5
Easy way to Improve Your Referral revenue
I wanted to make sure that I would be given credit for my referrals, and I wanted to make the sign-up as easy as possible for people.

It also helps when people hover over my link they see its local, http://www.askapache.com/dream/ instead of some unknown http://www.dreamhost.com/redir.cgi?211825 which believe it or not a lot of people would rather click on http://www.askapache.com/dream/ because it seems safer, especially since they are already on my site.

A lot of work went into finding this exact combination actually.. I had to fire up wireshark and spend time figuring out what all was possible using dreamhosts cgi's.

The final url I came up with:
http://www.dreamhost.com/redir.cgi?ad=rewards|211825&url=signup?plan=3&promo=askapache

htaccess // New Code Multiplies Your Referrals!
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03-31-2007, 10:02 AM
Post: #6
Easy way to Improve Your Referral revenue
Quote:It also helps when people hover over my link they see its local, http://www.askapache.com/dream/ instead of some unknown http://www.dreamhost.com/redir.cgi?xxxxxx
Since you are essentially hiding your referral link from the user, it seems to me that what you are doing constitutes misrepresentation, and is therefore in violation of DreamHost's affiliate TOS.

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03-31-2007, 10:14 AM
Post: #7
Easy way to Improve Your Referral revenue
Quote:Since you are essentially hiding your referral link from the user, it seems to me that what you are doing constitutes misrepresentation, and is therefore in violation of DreamHost's affiliate TOS.
That's an interesting point, and I think it may be a good one. Granted, you could argue either way, and I understand what the OP is trying to do, but given the wording in the affiliate rules:

"Gaining referrals through misrepresentation, improper use of DreamHost intellectual property (ie. DreamHost trademarks and copyrighted material) or impersonation of DreamHost personnel is strictly prohibited and can result in loss of accrued Rewards and/or removal from the program."

Having a link that appears to be a DH link (and actually *is* a DH link) yet produces a misleading url in the status bar when hovered upon seems to be unnecessarily obfuscating the destination - I wouldn't click it for that reason alone. Others might still click, and would ultimately be taken to a DH link; I'd loose the masked url.

--rlparker
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03-31-2007, 02:46 PM
Post: #8
Easy way to Improve Your Referral revenue
Well, I can see how that could be an issue if I used text-links or something.. But I only use official dreamhost images as links.. This is totally not about tricking people, its about helping them get what they want easier.

No one is going to click on any dreamhost link on my site and not know that that is what they are doing.. I mean come on!

htaccess // New Code Multiplies Your Referrals!
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03-31-2007, 07:46 PM
Post: #9
Easy way to Improve Your Referral revenue
Quote:Since you are essentially hiding your referral link from the user, it seems to me that what you are doing constitutes misrepresentation, and is therefore in violation of DreamHost's affiliate TOS.
That's a bit of a stretch in my opinion, regardless of whether redirects are used or not, if a link or image says it is going to lead a visitor to Dreamhost, and it actually does lead them to Dreamhost, how is it misrepresentation?

I can think of several reasons for using redirects that have nothing to do with gaining referrals, such as click through statistics for example.

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04-01-2007, 05:37 AM
Post: #10
Easy way to Improve Your Referral revenue
Quote:Well, I can see how that could be an issue if I used text-links or something.. But I only use official dreamhost images as links
Except that in this thread, you have not done that. My point was that you made the links in your post clickable.

Quote:That's a bit of a stretch in my opinion, regardless of whether redirects are used or not, if a link or image says it is going to lead a visitor to Dreamhost, and it actually does lead them to Dreamhost, how is it misrepresentation?
My point was that in this particular thread, his clickable links are hiding their true nature by the use of redirects.

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