Recently a non-profit I support was hacked. The hack caused the team to re-evaluate their hosting solution and look at alternatives.
Ultimately they decided on using Bluehosts Wordpress managed solution and one of the primary factors that drove that decision was the fact that Bluehosts solution has a security feature prominently displayed as part of the package (Sitelock).
As a customer of Dreamhosts for 15 years, I also did suggest the team look at Dreampress, but it was a much more difficult sell due to the lack of any mention of security as a feature of the platform (other then automatic upgrades of Wordpress).
So bottom line, SMB’s are increasingly looking for security solutions as part of their hosting investment and Dreamhost should do a better job highlighting that capability and perhaps even considering partnering with a company like Sitelock…
I think that would give many SMB’s piece of mind about security and help differentiate Dreamhost’s managed solution.